Social Performance: Art as a Bridge, Towards the Future - Weihai Purple Light Helps China and South Korea (Weihai) Economic and Cultural Week



As neighboring countries separated by a strip of water, China and South Korea have broad cooperation prospects in trade, investment, technology, culture, and other fields. As a nutrition and health food enterprise with an international perspective, Weihai Ziguang actively participates in the international division of labor in the era of global integration, continuously exports exquisite products, and contributes to human health as a company. On October 27th, the China Korea Trade and Culture Week, hosted by the Weihai Office of the China Korea Chamber of Commerce and co organized by the Weihai Economic Development Zone Management Committee, kicked off; Weihai Purple Light has carefully arranged and actively participated in the China South Korea Trade and Culture Week activities, adding luster to the event.








01




Promoting public welfare and promoting cultural prosperity




In the live performance segment of the opening ceremony of the event, Weihai Purple Light selected the erhu solo "Preface to the Orchid Pavilion", which is vivid and long-lasting in the Jin style; The newly redesigned professional solo "Childhood" is full of cuteness and fun, dreaming of the fragrance of green grass. It has received high praise from the live audience and guests present, pushing the atmosphere of the event to a climax. Weihai Ziguang is committed to the mission of continuously advancing exchanges and cooperation between the two countries through practical actions, and promoting economic and cultural exchanges between the two countries.






Chang Hengkai's Song Performance at Weihai Purple Light Promotion Center






Feng Yangyang's Erhu Performance at Weihai Ziguang Promotion Center

02




Business win-win, expanding market space




As a member of the big health industry, Weihai Ziguang continuously explores cooperation models with enterprises from around the world with an open attitude, seeking cooperation opportunities, injecting new vitality into the development of enterprises, and achieving broader mutual benefits and win-win outcomes.






Looking ahead to the future, Weihai Ziguang will continue to establish an international perspective, deepen enterprise reform, strengthen innovation capabilities, actively participate in international market competition, and strive to provide higher quality products and services to global customers while promoting regional economic development.

03




Social performance, practicing corporate responsibility




Weihai Ziguang is rooted in fertile soil and never forgets to give back to society. Since its establishment 26 years ago, it has actively leveraged its advantages and presented more than 120 social charity performances in various forms. With a high sense of social responsibility, it actively participates in social welfare undertakings, enriches the cultural life of the local people, and contributes its corporate strength to the high-quality development of regional culture and economy.




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