Relevant department heads of Weihai Ziguang accompanied the visit. The purpose of this visit is to further explore the market potential of Weihai's good products through in-depth research on the development of Weihai Ziguang's speciality industries, and to promote local speciality products to the national and global markets.

In the exhibition hall, the people in charge of the relevant departments of the company introduced the development history in detail, including corporate culture, product system and future development plan of Weihai Ziguang. In the exhibition hall, there are four nutritional plates including health food, functional food, medicinal food, special medicine and special dietary products, and several categories of products in fig speciality plate. The research team highly appreciated the diversified products displayed by the company. They agreed that Weihai Ziguang's products are rich in categories, of high quality, with huge market potential, and are very suitable for live e-commerce selection.

During the visit, the fig speciality board which Weihai Ziguang focuses on has aroused great interest of the research group. They listened attentively to the introduction of products such as alcohol, NFC juice and dried fruit, and tasted some of the products themselves. As a speciality agricultural product of Weihai area, figs have unique taste and nutritional value. Weihai Ziguang has achieved remarkable results in deep processing of figs, and launched a variety of products chosen by consumers. The research team spoke highly of Weihai Ziguang's efforts and achievements in the construction of fig speciality plates, and hoped that the enterprise would continue to give full play to its regional advantages and promote the development of speciality industries.

Through this research activity, it has deepened the understanding of the development of Weihai's speciality industries, and also provided valuable opportunities and ideas for Weihai Ziguang's development in the field of e-commerce. In the future, Weihai Ziguang will further strengthen the cooperation with e-commerce platforms, use live e-commerce and other emerging business models to expand the sales market, so that Weihai good products to the country and even the world. It is believed that under the joint efforts of all parties, Weihai speciality industries will usher in a brighter future.